Storytelling In Business: Video Panel with Tamsen Webster, Felicia Slattery and Kathy Klotz-Guest

Posted on Posted in Interview, Social Media Marketing, Storytelling

Panel interview with Tamsen Webster, Felicia Slattery and Kathy Klotz-Guest. Some of the questions and topics covered: Why do humans love and need stories? What do we mean by story in business? What’s missing from non-story marketing/advertising? Which elements of story are we talking about? Hero? Character arc? Conflict? Good guys and bad guys? How do […]

LinkedIn Marketing with Viveka Von Rosen

Posted on Posted in Interview, Social Media Marketing

Viveka took time out from living in the Matrix to speak to me about LinkedIn. It was fun and we talked about some super cool tips for LinkedIn marketing. Viveka is the author of best-selling: LinkedIn Marketing: An Hour a Day & contributing author (expert) to The Sophisticated Marketer’s Guide to LinkedIn. She helps entrepreneurs, […]

Heroes at Work: The Hero's Journey as a Career Parable for Life Hacking (Video Interview Panel)

Posted on Posted in Career Guides, Interview, Storytelling, Thought Leadership

Three smartie-pants (Michael Margolis, Kathy Klotz-Guest and Brian Carter) discuss: How can you get further in your career? Do you have a mentor? Also, if you’re a consultants and coaches, how you can mentors heroes. Why might you not be able to reach people with the magical elixir you’ve discovered during your career adventure? Who should you take your […]