PODCAST: Video Tips, Comedy and "Picking People's Brains"

Posted on Posted in Humor, Improv, Internet Marketing Strategy, Live Video, Storytelling, Video Marketing, Viral Marketing

One of my best friends in the marketing world, Jason Miller… A man I’ve been on cruises with (yeah I guess we’re old?) A man I’ve studied VIRAL FACEBOOK MARKETING with (we did a landmark ebook called Contagious Content that guided over 100,000 marketers in how to create Facebook posts that get more shares) A […]

Russell Brunson: Attractive Character & Seinfeld Emails [Video Interview, StoryDNA]

Posted on Posted in Internet Marketing Strategy, Social Media ROI, Storytelling

Kathy Klotz-Guest and I interviewed Russell not only because he’s probably the best online direct marketer I know, not only because ClickFunnels is a killer platform for getting online results, but because in his new book DotComSecrets, he talks about a couple great storytelling concepts, the Attractive Character, and the Seinfeld Daily Emails.

Robert Rose from Content Marketing Institute [Video Interview, StoryDNA] with Kathy Klotz-Guest

Posted on Posted in Social Media Strategy, Storytelling, Thought Leadership

Kathy Klotz-Guest and I interview Robert Rose, the Chief Strategist for the Content Marketing Institute. He has a background in the entertainment biz, then the whole Silicon Valley startup thang… with an emphasis on great storytelling as a competitive advantage. AND… Robert is the author of The Seventh Era of Marketing.  

Storytelling In Business: Video Panel with Tamsen Webster, Felicia Slattery and Kathy Klotz-Guest

Posted on Posted in Interview, Social Media Marketing, Storytelling

Panel interview with Tamsen Webster, Felicia Slattery and Kathy Klotz-Guest. Some of the questions and topics covered: Why do humans love and need stories? What do we mean by story in business? What’s missing from non-story marketing/advertising? Which elements of story are we talking about? Hero? Character arc? Conflict? Good guys and bad guys? How do […]

Heroes at Work: The Hero's Journey as a Career Parable for Life Hacking (Video Interview Panel)

Posted on Posted in Career Guides, Interview, Storytelling, Thought Leadership

Three smartie-pants (Michael Margolis, Kathy Klotz-Guest and Brian Carter) discuss: How can you get further in your career? Do you have a mentor? Also, if you’re a consultants and coaches, how you can mentors heroes. Why might you not be able to reach people with the magical elixir you’ve discovered during your career adventure? Who should you take your […]